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Another indie brand goes to the major leagues with a multi-million sale.
November 7, 2019
By: Happi Staff
Shiseido has completed its acquisition of Drunk Elephant, a leading and fast-growing prestige skin care brand and a recognized expert in developing clean compatible and effective products. According to reports, the purchase price was $845 million. “Today marks an exciting moment for Shiseido and we are thrilled to welcome Drunk Elephant to the Shiseido family,” said Marc Rey, CEO, Shiseido Americas and Chief Growth Officer of Shiseido. “Drunk Elephant’s strong brand foundation and unique phil...
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